Overview
A leading manufacturer of construction machinery, CASE Construction Equipment wanted to make a significant impact at CONEXPO-CON/AGG 2023. They wanted to introduce “The New CASE,” a bold promise to revolutionize the construction industry with groundbreaking equipment, innovative partnerships, and solutions designed to enhance contractors’ productivity. We partnered with CASE and Wolfe Design to showcase their advancements and effectively deliver the message they wanted to send.

Solution
We played a crucial role in providing design and construction services for the CASE exhibit, working closely with CASE to create a captivating environment that reflected the company’s vision for the future and showcased their brand.

Exhibit design incorporated elements that emphasized productivity, innovation, and an operator-first focus. The booth layout allowed visitors to explore the extensive range of equipment and attachments, experience interactive displays, and participate in educational sessions conducted by knowledgeable CASE team members. We ensured that the exhibit provided a seamless and engaging experience for attendees, capturing their attention and effectively delivering the message of “The New CASE.”

Results
The collaboration resulted in a highly successful exhibit, attracting a significant number of industry professionals and contractors eager to witness the unveiling of “The New CASE” and explore the company’s latest innovations.

The exhibit generated a significant buzz within the industry and positioned CASE Construction Equipment as a forward-thinking and innovative brand. Attendees were impressed by the advancements showcased at the booth, and the event provided an excellent platform for CASE to strengthen relationships with existing customers while forging new partnerships along the way.