The latest from – and about – LVE

 
August 13, 2025

Personalization is transforming the tradeshow and event industry. Attendees expect tailored, relevant experiences, and brands that deliver personalization at scale see higher engagement, better lead quality, and improved ROI. At LVE, we know personalization blends smart strategy, technology, and flawless execution. This article highlights top trends, actionable tactics, enabling technologies, and pitfalls to avoid when […]

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June 25, 2025

In today’s crowded and competitive tradeshow environment, standing out is about more than eye-catching visuals. Brands need to communicate who they are, what they stand for, and why they matter—and they need to do it fast. That’s where brand storytelling through design becomes a critical factor in tradeshow success. What Is Brand Storytelling Through Design? […]

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April 15, 2025

The tradeshow industry is experiencing a dynamic transformation as technology and innovation continue to evolve. Exhibitors are embracing cutting-edge advancements to enhance engagement, improve visual impact, and create immersive experiences for attendees. Below are five key trends we have seen take shape at the most recent industry tradeshows that will define impactful tradeshows and exhibits […]

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